4 Things Clients Want Most: The Secret to Gaining and Maintaining Happy Clients – Part 2
The 4 things clients want more than anything else. Over the next few weeks, we’ll be revealing the 4 secrets to gaining and maintaining happy clients. It’s essential to the health of any business to leave a trail of happy clients. Without it, there’s no genuine, exuberant promotion from your clients and in this day and age, it’s vital.
#2 – Attention to Detail
The small bow on the wrapping, the lovely hand-written card, the special wine from where they first got engaged, all the little things that give the finishing touches and let clients know they are important to you. Attention to detail, small or big, has been one of the most powerful ways to positively influenced clients. Especially at wedding time, when everything is examined and noticed, what better way to show the people who have entrusted you with part of their big day that they can feel confident in their choice, knowing that you heard them, you understood them but most of all, that you took the time to show them you care.
Key: Every interaction with your client, whether in-person or over the phone, should be filled with your truly heart-felt attention. Taking note of little clues and mentions of personal likes and dislikes and then applying them to your client service will definitely not go unnoticed and will without a doubt, reinforce their confidence in their vendor choice and build you up even higher in their opinion.
Attention to detail is one of the biggest wins you can do for your client, even if they don’t mention it to you, they will certainly mention it to others.